The performance growth rate has slowed down

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The custom lotion pumps skin care brand L’Occitane International SA (0973.HK) is now facing the bottleneck of slowing sales growth and declining net profit. Recently, L’Occitane released an unaudited performance report for the 2019 fiscal year. According to the announcement, as of the end of March, the revenue of L’Occitane increased by 8.1% to 1.4269 billion euros in the 2019 fiscal year. In 2018, it was 1.3194 billion euros. The performance growth rate has slowed down. It is worth noting that its net profit has fallen for three consecutive years (2018 mid-fiscal year, 2018 fiscal year,

and 2019 mid-fiscal year). The 2018 net profit has reached a new low. This is related to its investment in marketing in China, including spokesperson fees and cooperating with the increase in marketing expenses of the group on Tmall and other channels. In terms of market, for the whole year of 2018, L’Occitane's same-store sales in Mainland China increased by 6.9%, the highest among all markets. However, in fiscal year 2019, L’Occitane net added 17 stores, a significant decrease from 41 in 2018. During the period, the Chinese market closed 7 stores. In recent years,

L’Occitane has used celebrity endorsements to enhance its brand awareness, thereby driving sales growth. At the same time, sales expenses have increased for four consecutive years, reaching 819 million yuan in 2018. Among them, sales expenses in fiscal year 2017 were 793 million yuan, accounting for 62% of the current operating income. The research and development expenses are only 17.55 million euros, accounting for 1.33% of the current operating income.

Net additions decreased by 24 stores year-on-year in FY 2019, and L’Occitane net added 17 stores, which was a significant decrease from 41 in FY 2018. During the period, there were 7 net store closures in the Chinese market, which may be related to the downturn in sales. On June 15, a reporter from the Yangtze River Commercial Daily came to the L’Occitane counter in the Dayang Department Store on Zhongshan Avenue. Although it was a weekend, there were very few customers in the store. During the nearly one hour stay, only dozens of people entered the store.

Beauty department has a broad and diverse product portfolio

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(hereinafter referred to as 'Semir') issued an announcement stating that it was amending the company's articles of association to add cosmetics sales to its business scope. The announcement shows that under the framework of the company’s development strategy, Semir intends to better meet consumers’ increased demand for branded skin care and beauty products as lifestyle changes and provide consumers with more comprehensive solutions.

On the basis of the scope of business, a new 'cosmetic sales' business was added. After the change, Semir’s business scope includes clothing, shoes and hats, knitwear, leather products, down products, bags, toys, glasses, arts and crafts except gold and silver, paper products, stationery without dangerous goods, pens, teaching Manufacturing and sales of models and teaching aids; sales of cosmetics; clothing design and development, technology transfer; sales of clothes racks, display racks,

model props, lamps, and audio equipment; lease of own real estate; warehousing services; operating indoor and outdoor decoration with qualifications; Exhibition services, graphic design, property management, film and television planning consulting services, copyright information consulting services, import and export business. (Projects that are subject to approval in accordance with the law can only be carried out after the approval of relevant departments.) It is reported that the above-mentioned amendments still need to be submitted to the company's shareholders meeting for deliberation.

This patented SmartEye lotion pumps wholesale and application will be sold under Hallstar's new platform Beautivision, first launched in the Chinese market, and plans to cover more regions in the next 12 months. Although Hallstar's beauty department has a broad and diverse product portfolio, Beautivision will first focus on sun protection. Robert Hu, President of Hallstar Beauty, said: 'Hallstar has been focusing on the field of sun care for a long time. Our sunscreen product development revolves around the concept of light stability and emphasizes all-day protection to help consumers make light protection a part of their daily lives.'

 

 

The interactive experience that includes high-tech elements

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This series of 15g acrylic cosmetic jar not only meets the authenticity requirements of young consumers, but also shows better Brand characteristics of Real-inni. Since then, Innisfree’s new concept stores will be the first to be unveiled in Nanjing and Chengdu. Brand-new stores showing “digitalization”, “personalization” and “open innovation” will pass through “

digital intelligent consultation”, “customized beauty services” and More rich 'interactive experiences' bring consumers a fun shopping experience and satisfy the consumption preferences of millennial consumers. Among them, the 'digital intelligent consultation' service will provide skin detection, virtual makeup and skin tone detection, and create solutions that are exclusive to individuals through skin beauty to beauty makeup.

The “customized beauty” service allows young people who are keen to “play with beauty” to experience the wonderful process of satisfying curiosity with high technology. Consumers can use virtual makeup to quickly experience the eye makeup to lip makeup on the screen, or It is a customized makeup service for flawless skin.

As another highlight of the store upgrade, the interactive experience that includes high-tech elements allows customers to take photos with the new spokesperson instantly through AR interactive photography; or experience the style of Jeju Island through VR interactive technology; and 'product control' We can even buy the shelves on cross-border, starting with the latest popular products. At the same time, in response to the fast and busy life pace of contemporary people, the Nanjing Deji store opened at the end of August and the Chengdu Chunxi Road store opened at the beginning of September will also introduce the Green Cafe To-go model (green coffee take-out service), allowing Jeju

This charity class for female college students is an upgrade

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Independent, healthy and Long nozzle pump suppliers, female college students in the new era have a higher pursuit of their own image and temperament. From campus dress to workplace image, from basic skin care to fashion make-up, young and energetic female college students are diligent in learning the techniques of beauty, and they also need enthusiastic guidance from professionals. Beginning in May 2019, the “Large-scale beauty and makeup public welfare event for female college students’

image education and education” sponsored by the Heart Project Office of the Chinese Association for Marriage and Family Studies has been actively carried out. Japan’s Shiseido brand Opelite actively supports this event and brings professional beauty knowledge into it. Classrooms allow more school students to feel the power of beauty and actively contribute to the construction of the 'Chinese Women's Image Project'. This charity class for female college students is an upgrade and continuation of the 2018 Oupola campus charity class after being widely acclaimed.

As of June 2019, in the past two years, the event has entered 18 well-known universities across the country, disseminating practical beauty knowledge and image enhancement skills to more than 2,800 college students. Opelite used the communication method of reaching the audience and directly hitting the key points to bring unique and targeted practical guidance to the college students, conveying the brand value in a one-stop relay, and also gained a good reputation.

College girls have a variety of characteristics and a wealth of image-building options. Based on deep market research and technical research and development skills, Oupo Lay, based on the characteristics and needs of post-95s and post-00s girls, tailors them to suit students and newcomers in the workplace. Double dressing plan, beauty techniques. From all-purpose floral skirts to youthful professional suits, from speech and behavior to bad posture adjustments,

The skin remains translucent, firm and youthful

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On July 24, the ingredient custom lotion dispenser pumps Suppliers brand HomeFacialPro (hereinafter abbreviated as HFP) took 'a new ingredient.' as the theme, and joined hands with Tmall Black Box to hold its first brand launch conference in Beijing, and released a new anti-sugar product carnosine undiluted solution. As a professional ingredient skin care brand in China,

HFP adheres to the concept of 'impress the skin with ingredients', insists on starting from consumers' skin demands and pursuing essential skin care effects with a concise attitude. In response to the dull skin and fine lines that young women are plagued by, HFP has launched a new carnosine stock solution for anti-sugar skin care. It contains high-concentration carnosine, which fundamentally blocks the production of 'collagen yolk' and helps with professional anti-sugar ability.

The skin remains translucent, firm and youthful. According to HFP Product Director Terry Li, the core component of HFP carnosine stock solution is the classic anti-sugar ingredient-carnosine, and the carnosine PRO™ specially developed by HFP has passed the COSMOS organic certification and has significant anti-sugar effect and excellent absorption. Strength, make the skin firm, translucent and reduce inflammation. In order to better exert the effects of carnosine components,

HFP Lab ® specializes in the anti-glycemic structure of carnosine stock solution, with high-concentration carnosine PRO™ as the main product, compounded with multiple ingredients, and effectively and deeply repairs glycation problems. Based on the simplified ratio, carnosine stock solution can also be matched with other brand products to customize skin care solutions suitable for consumers. On the day of the press conference, the most watched 'protagonist'-HFP new product carnosine stock solution, launched the small black box opening ceremony under the co-chairing of the brand and Tmall executives.

The fourth quarter became the quarter with the strongest organic sales

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966 billion decreased wholesale airless bottles Company year-on-year to US$1. By department: Beauty: Net sales increased by 4% year-on-year to US$12. The profit was US$2. dollar and the shrinking of the blade and razor market in recent years, and the reduced shaving demand of consumers in developed countries.

By department: Beauty: Net sales increased by 3% year-on-year to US$3.On July 30, US consumer goods giant Gamble  announced key financial data for the fourth quarter of fiscal year 2019. 's organic sales growth rate of 7% in the quarter hit a record high in a decade, far higher than the 1% growth rate in the same period last year. Core earnings per share increased by 17% year-on-year to US$1.518 billion.12. Affected by this, organic sales growth increased by 3 percentage points.156 billion. Diluted net income per share decreased by 61% year-on-year to US$1.

The fourth quarter became the quarter with the strongest organic sales growth momentum in more than a decade.529 billion. Healthcare: Net sales increased by 13% year-on-year to US$2.86 billion.72.289 billion in the same period last year and the net loss was US$5.192 billion.596 billion; net profit increased by 35% year-on-year to US$467. Net sales of the healthcare business for the quarter increased 13% year-on-year to US$2. Basic net profit per share to US$3.

P's fiscal year 2019 full-year net sales increased by 1% year-on-year to US$67. In 2005, acquired Gillette for US$57 billion. David Taylor, President and CEO of , said: “We achieved every set sales and profit target in fiscal year 2019.89 billion and the net loss per share after dilution was US$2. expects that fiscal 2020 will continue to maintain strong growth, with an organic sales growth rate of 3%-4%.10. Driven by the healthcare business and price increase strategy, 's net sales in the fourth quarter of fiscal 2019 increased 3. 

After 2010, social norms have become more relaxed, and the number of male shavings has continued to decrease. In the future, we will Continue to improve Porganization, give full play to its advantages, achieve sustainable development in a challenging economic environment, and maintain stable growth.45. 's 2020 fiscal year forecast: sales organic growth rate of 3%-4% core earnings per share growth rate of 9 % The expected growth rate of diluted net earnings per share in fiscal 2020 is 222% to 240% (taking into account the one-time non-cash financial adjustment to Gillette's shaving business in fiscal 2019). Grooming: Net sales decreased by 3% year-on-year to US$1. Grooming: Net sales decreased by 5% year-on-year to US$6.5 million.237 billion.637 billion. 1 shaving brand with a history of more than a century.01 Billion US dollars; net profit increased by 41% year-on-year to US$682 million.08 billion; net profit increased by 30% year-on-year to US$3. As of June 30, 's key financial data for fiscal year 2019 are as follows: